Monday 23 August 2010

What / Who Decides Output in an Economy?

-    John Maynard Keynes, the well known British economist of the 20th century wrote his seminal work-
The General Theory of Employment, Interest & Money during the great depression of the 1930s, in which he studied factors affecting output and growth in an economy
-    Output (both goods and services) is decided by those with the purchasing power
-    Basically, people who earn money with one hand and spend it with the other ultimately decide how much goods and services will be produced in the economy
-    Fluctuation in spending or aggregate demand by this section consumers could result in short term fluctuations in output and employment
-    Hence, firms will try to meet demand for goods and services at a ‘set’ price by altering the supply


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